Google Ads Fundamentals

Google Ads Fundamentals certification is an important accreditation for any marketer. It’s also one of the ways to demonstrate your knowledge in using Google Ads. Although it’s a relatively common badge of certification, it still requires a certain amount of work and time to learn the main concepts and become experienced in the daily Google […]

How to use Ahrefs.com for Keyword Research – Free SOP

With this free SOP (Standard Operating Procedure), you will learn how to use Ahrefs.com for keyword research. Getting traffic from keyword research is great, but as you go through this process, you want to make sure that the keywords you’re targeting are serving your potential customers … and that is why it is so important to […]

How to Create a Highly Engaged Facebook Group – Free SOP

This free SOP will teach you how to: Decide on the focus of your Group Create a banner for the Group Decide on an appropriate description Create screening questions and rules for members Grow your Group membership organically Onboarding for new members Various methods of engaging with your members: GIFs Polls Announcements Celebrations     […]

How to Perform Keyword Research – Free SOP

With this free SOP (Standard Operating Procedure), you will learn how to perform keyword research. Without keyword research, you have no SEO strategy. Without keyword research, you will not know what your target audience is interested in. Without keyword research, you will not know what type(s) of content to create. Without keyword research, you will […]

How to Build an Instagram Following – Free SOP

With this free SOP (Standard Operating Procedure), you will learn how to get more followers for your Instagram account. Instagram has enormous potential for marketing, however it must be done correctly. If you follow the steps in this SOP, you’ll build a loyal audience and fan-base that will support your brand wholeheartedly. Over 1 billion […]