Did you know that you can use reviews to increase your products’ organic search for specific keywords? Or that the ideal star rating is not 5.0?

Read on to learn more. We’ll share how to get reviews on Amazon whether you have a brand new product, or an existing product that needs more reviews.

You’ll also learn how many reviews you should shoot for, how to ask for reviews (and how not to), and how to deal with negative reviews.

So, let’s get started.

Take a moment to think back to your most recent purchase decisions. If you’re like most shoppers, chances are you spent some of your time looking at star ratings or thumbing through detailed product reviews.

You probably already know that one of the most important things that drives Amazon sales are product reviews. Reviews are crucial to make your product listings stand out and convert well. To a lesser extent, seller feedback is important also.

In this article we’ll cover:

  • the difference between product reviews and seller feedback
  • what should your goals be when it comes to reviews?
  • what to do before you ask for reviews
  • how to get Amazon reviews
  • how not to get Amazon reviews
  • how to deal with negative reviews

Read more

Amazon gated categories are restricted categories of products that require sellers to be approved to join. The reason Amazon gates some categories is to ensure that customers shop with confidence without having to worry about counterfeits, illegal, or dangerous products. For some products and categories, Amazon asks sellers to pay additional fees, conduct performance checks, and produce specific qualifications before approval.

If you’re interested in selling in an Amazon gated category, read on! We’ll share with you how to request approval and get it quickly.

Read more

As an Amazon seller, your primary goal is most likely a boost in your sales. And using Amazon Sponsored Products might be the key to accomplish that. Amazon Sponsored Products are like Google Ads, but for Amazon products.

With an exponential growth in the availability and variety of products within the Amazon Marketplace, mastering the Sponsored Products platform might be the great differential to bypass your competitors. You may have already been influenced by one of these sponsored ads yourself, as a customer, without even noticing it.
Read more

Amazon is not merely just a technology company based in Seattle, Washington. It’s also the world’s largest online marketplace. In addition to Amazon.com, they also focus on artificial intelligence, cloud computing, consumer products, mobile applications, package delivery and logistics, digital streaming services, and are even in the supermarket industry via Whole Foods. Amazon’s driving force seems to be addressing the many issues consumers face on a daily basis.

Let’s take a look at the increasingly popular Amazon Marketplace, how Amazon Sellers use this ecosystem, and an Amazon Sellers Forum that connects sellers and provides a medium for them to share ideas and help one another.
Read more