Automation in Influencer Marketing: How AI Saves Time and Money for Brands

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Not long ago, influencer marketing was largely manual — endless hours spent searching for creators, sending outreach emails, and tracking performance in spreadsheets. Managing even a small campaign required significant time and coordination. Today, automation powered by artificial intelligence is changing how marketing teams operate. AI systems can now manage the repetitive parts of influencer […]

Modern Restaurant Marketing Strategies That Work Right Now

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The path to a customer’s table no longer starts with them walking past your door. It begins on a small glowing screen, often when they’re not even thinking about dinner. Picture a young professional scrolling through TikTok on the train home. A looping ten-second video shows a molten chocolate sphere melting under hot caramel. The […]