The Rise of Vertical SaaS: What It Means for Industry-Specific Solutions

The business software world is changing. More industries are now choosing vertical SaaS over horizontal platforms. Horizontal SaaS tools—like CRMs or project managers—are built for general use. They do fulfill general needs across many industries, yes—but they often need extra customization for specific problems. Vertical SaaS platforms, by contrast, are built for one industry. They […]
B2B SaaS Growth Strategy: 10 Options To Choose From

Top 10 B2B SaaS Growth Strategies to Use in 2025 Scaling a B2B SaaS growth is not all about getting more users—it’s about holding on to them and remaining competitive. An effective B2B SaaS growth strategy involves everything from getting qualified leads to reducing churn and maximizing customer lifetime value. B2B SaaS marketing strategies work […]